The trend toward digital advertising continues to rise. The good news is that having a professional website can make you stand out like never before. The bad news is that hackers are rampant, website speeds are now calculated for ranking your site in search engines like Google, and heavy traffic can bog down your site.
The best news is that Top Roof Marketing has solutions to make your current website a success. As more people turn to digital avenues, attracting potential clients is key to your success. Allow our team the opportunity to discuss the many options available to protect your company, website, and customers. All it takes is a call to 800-795-2187 to provide you with the guidance needed for a successful web presence.
Popular Website Upgrade Options
HTTPS (SSL Certificate). When a website URL has the added ‘s’ in front of the domain, it is a clear indicator that the website has added an active SSL Certificate. This is a digital certificate that enables an encrypted connection and provides authentication for your website. The SSL certificate ensures that the communication passed between the website and the client is secured, preventing hackers from getting the clients personal information. It provides your clients with the peace of mind that your website is authentic and encrypted. Plus, search engines will favor your website more, leading to higher rankings in search results.
Ongoing Security. Many website platforms provide some built-in security but will require further protection and maintenance to keep you free from new hacking techniques. By adding security and monitoring protection, you can be confident that your website has the top-of-the-line defense against all new hacks. The best news is that if a troublesome hacker does break through, our warranty protection will cover the repair of your site at no extra cost to you!
Speed Upgrade. When browsing the web, we all want everything to be super-fast. Our speed upgrade option may be the best thing you can do for your existing website. By stripping out unneeded functions, we can improve the performance of your site (just recently we shaved 5 seconds off the loading time of a website). And, as an added bonus, Google and other search engines are making speed a factor in rankings. So, speed upgrades have the potential to boost your organic rankings so you can get more online leads.
Hosting Upgrade. Having a dedicated IP address on a server that isn’t shared with 100s of websites (which is common for budget $10-15/month plans) can vastly improve the user experience for larger websites. Upgrading your hosting can increase speed, increase available hard drive space for content, and mitigate the “neighborhood reputation” risk brought on by sharing an IP address with 100s of other websites that could be hacked with viruses or be sending out mass amounts of email spam.
Call Today to Learn More
We look forward to discussing these and many other options to help improve your website. Our team is always happy to discuss other additions including online instant messaging, real-time widgets, on-exit pop ups, ongoing SEO, content development for new pages, and so much more! Please call us at 800-795-2187 so we can help make your website the best it can be.
